Built the function to sync the Salesforce accounts and contacts with Pardot campaign system and set up this as a recurring task to update the data frequently.
The marketing team was largely an independent contributor role lacking an overall strategy. They needed to transform from being reactive to a proactive strategy to create more qualified, inbound leads. They needed to develop a process across all marketing channels and functions to align around growth.
With the help of Salesforce, they were able to turn their marketing team into an inbound organization from 3% raised to 50%. With Pardot they are able to automate personalized experiences and journeys for every customer–without having to manually pull strings behind the curtain to make it happen. With Pardot in place they had seen huge growth coming from marketing with 70% of revenue coming from inbound leads and a 3x increase in lead to win rate.
As a leading marketing automation company, we work with ActiveCampaign to save you time, efforts, and funds, thereby generating more revenue and profits for your business.
As a marketing automation company, we enable HubSpot Marketing Automation services and solutions to develop a superior arena for your business that makes marketing tasks simpler, more straightforward, and less challenging.
Our professional marketing automation experts work with Marketo as it has several innovative features that assist in enhancing, streamlining, and automating your marketing activities.
With Salesforce Marketing Cloud Account Engagement (formerly Salesforce Pardot), a precise B2B marketing automation solution, we enable our clients' marketing activities to meet their sales objectives and develop long-term customer relationships swiftly.